The put up EaseMyTrip signs MoU with Uttar Pradesh EcoTourism Development Board to boost State Tourism appeared first on TD (Travel Daily Media) Travel Daily Media.
EaseMyTrip.com has signed a Memorandum of Understanding (MoU) with Uttar Pradesh EcoTourism Development Board (UPETDB) below the Government of Uttar Pradesh, in command of executing promotional and tourism actions. The MoU was signed within the presence of UP’s Minister of Forest and Environment, Zoological Garden, Climate Change, Shri Arun Kumar Saxena and Minister of Ayush, Food Security, and Drug Administration, Shri Dayashankar Mishra.
The goal of the MoU is to foster a strategic partnership geared toward elevating the promotion and improvement of tourism in Uttar Pradesh. This partnership will leverage EaseMyTrip’s intensive attain and technological experience to spotlight Uttar Pradesh’s wealthy eco-tourism choices.
Under this collaboration, EaseMyTrip will actively promote all registered homestays in Uttar Pradesh on its on-line portal. The model will even execute a devoted promotional marketing campaign to place homestays as a particular and most popular lodging choice for travellers visiting the state. Additionally, EaseMyTrip will develop academic merchandise associated to chicken sanctuaries, drawing insights from profitable case research equivalent to Okhla Bird Sanctuary and Bharatpur Bird Sanctuary. These merchandise shall be promoted in colleges, faculties, and different establishments by means of superior tour guides. These tour guides could have entry to coaching packages which shall be formally registered below UPETDB and designed by EaseMyTrip to improve the vacationer expertise.
EaseMyTrip will even curate and market bespoke tourism packages showcasing Uttar Pradesh’s unexplored locations, cultural experiences, culinary delights, and conventional crafts. These packages will characteristic homestays as an integral part of the general tourism expertise and can promote the state’s tiger reserves, together with Dudhwa, Pilibhit, Amangarh, and Ranipur Tiger Reserve. The UPETDB will actively assist the promotion of microsites developed by EaseMyTrip on all related social media channels, leveraging its intensive attain and affect.
Sharing his ideas on the partnership, Rikant Pittie, Co-Founder of EaseMyTrip mentioned, “We are excited to start this new project with the Uttar Pradesh Eco Tourism Development Board (UPETDB). Uttar Pradesh, with its rich history, popularity, and stunning natural beauty, hosts a plethora of underrated and unexplored destinations waiting to be discovered by more people. We are confident that our collaboration with the UPETDB will not only benefit both parties but also contribute significantly to the growth and enhancement of tourism across the state.”
Shri Jaiveer Singh, Minister of Tourism & Culture, Govt of Uttar Pradesh shared his ideas on the partnership, stating, “We are excited to associate with EaseMyTrip, a number one on-line journey tech platform in India. This collaboration leverages their intensive attain and technological experience to convey higher visibility and accessibility to the varied and wealthy eco-tourism choices of Uttar Pradesh. We are assured that this partnership will drive vital progress and elevate UP as a premier vacation spot for each home and worldwide vacationers.”
Mukesh Kumar Meshram, Senior IAS officer of Uttar Pradesh Cadre and the Principal Secretary, Tourism and Culture Department, Government of Uttar Pradesh & Director General, said “Uttar Pradesh boasts numerous undiscovered gems awaiting exploration by tourists. Our collaboration with EaseMyTrip aims to enhance the visibility and accessibility of these diverse and rich offerings. This strategic partnership will not only drive significant growth but also position Uttar Pradesh as a preferred destination for travelers.”
Prakhar Mishra, IFS, Director, Uttar Pradesh Tourism, added, “We are delighted to partner with EaseMyTrip, a leading online travel tech platform in India. This partnership is targeted to use their extensive reach and technological expertise to enhance the visibility and accessibility of Uttar Pradesh’s diverse cultural and eco-tourism offerings. Our aim is to develop Uttar Pradesh as a leading ecotourism destination without damaging our natural resources, including the flora and fauna. We are confident that this collaboration will drive significant growth and firmly establish the state as a preferred destination for tourists around the globe.”
Eco-tourism in India is changing into common, providing vacationers the chance to discover the nation’s wealthy biodiversity and pure magnificence sustainably. From Kerala’s lush forests to Madhya Pradesh’s wildlife sanctuaries and the Himalayan area’s serene landscapes, India boasts quite a few eco-friendly locations. Uttar Pradesh can also be specializing in eco-tourism, actively selling it by means of varied initiatives. These efforts intention to preserve the surroundings, assist native communities, and educate vacationers. By embracing eco-tourism, India safeguards its ecosystems whereas offering unforgettable, accountable journey experiences that join guests with nature and tradition.
The put up EaseMyTrip signs MoU with Uttar Pradesh EcoTourism Development Board to boost State Tourism appeared first on Travel Daily Media.
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